Zinnia Branding and Marketing design

At Zinnia, the brand identity was evolved to achieve a cohesive presence across various channels and applications. Building on the original brand, we streamlined the design language to enhance impact and consistency, bringing projects like brand guidelines, website design, one-pagers, sales presentations, infographics, social templates, event materials, and branded swag to life. Each asset reflected Zinnia’s commitment to simplifying insurance through technology, with a unified look and feel that strengthened the brand’s position across digital and physical touchpoints.

Tags: Branding, Brand Guidelines, Creative Direction, Insurance, Tech

Credits:

Creative Direction & Design: Michael Gray
Design: Anna Konson, Phil Blackowl, Meredith Simonds
Copy: Laura Reineke, Diane Ly, Andrew Cushing

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