Policygenius Prepare for the unpredictable Campaign

Life is full of the unexpected. From the small, like spilling coffee on yourself as you pull into work, to the big, like car accidents and earthquakes. And since we can’t predict when something will happen that changes our day, week, month, or life, the best we can do is prepare. We developed a unique and whimsical campaign inspired from classic idioms that lived across organic and paid social, email, YouTube, display ads and search.

Tags: Branding, Campaign, Creative Direction, Insurance, Tech