Policygenius Brand Identity

Policygenius, a leading online insurance marketplace, bridges cutting-edge technology with human expertise to empower individuals in protecting their families, property, and finances. The brand captures this duality, marrying digital innovation with a human touch creating a bold, modern, and approachable identity. The result is a cohesive visual language that embodies trust and confidence, guiding users through important decisions with clarity and assurance.

Tags: Branding, Brand Guidelines, Creative Direction, Insurance, Tech